Marketing and Communications Manager

• Locations

  Liverpool, Merseyside

• Salary

  £339040 - £341120 per annum

• Sector

  HR, Marketing & Sales, Marketing

• Type

  Temporary

Morgan Hunt is currently working with a Liverpool based college in search of an interim Marketing and Communications Manager.

The Marketing and Communications manager would be working on a number of multi channel recruitment and brand awareness campaigns, recruitment events and student engagement campaigns.

Role: Marketing and Communications Manager

Salary: £165 a day Umbrella

Location: Liverpool/Hybrid

Contract: 3 month temporary

Start: Immediate

Key responsibilities of the temporary Marketing and Communications Manager:

• Manage the day-to-day delivery of the college’s marketing activity, in line with campaign plans. This includes working closely with both external suppliers and internal colleagues, ensuring timescales and budgets are met.
• Operationally manage a calendar of activity and events (e.g. open days, exhibitions, etc.) that ensures the College’s recruitment targets are delivered and outstanding customer experience is achieved at all points of the customer journey.
• Operationally manage the College’s customer contact function, ensuring consistently high standards and service levels, including during peak periods in the annual cycle.
• Manage a range of customer-facing marketing channels, ensuring content is up-to-date, relevant and consistent with brand guidelines and marketing strategy, including: the College website, email marketing campaigns, social media content, print materials including prospectuses and informational assets. Ensure all channels are maintained to the highest standards and meet the needs of the College’s various audiences.
• Manage a range of customer contact related platforms, including inbound enquiries (via email, phone and live chat) and the College’s CRM platform, using the latter to develop insights which will support with the continued improvement of marketing and communications services.
• Support with the ongoing growth of the College’s audiences, through marketing, outreach and engagement activities.
• Regularly analyse and share marketing metrics and impact, including evaluation of year on year student recruitment numbers. Consistently assess the impact of activities and events on the overall customer experience.
• Work closely with the Director of Marketing and Communications to gather and analyse relevant market insights, mapping customers, stakeholders and offer/product to better understand and respond to opportunities. Develop an in-depth understanding of competitors and share market insights to support campaign development.

Previous experience of the temporary Marketing and Communications Manager:

• Previous experience working in an education organisation
• In depth understanding of student recruitment campaigns
• Immaculate verbal and written communication skills.
• Line management experience

The role offers an as soon as possible start date. Please apply through the link below of send your CV

Morgan Hunt is a multi-award-winning recruitment Business for interim, contract and temporary recruitment and acts as an Employment Agency in relation to temporary vacancies. Morgan Hunt is an equal opportunities employer, job suitability are assessed on merit in accordance with their skills, qualifications and abilities to perform the relevant duties required in a particular role.